Welcome to Our Body Shop & Collision Center

After a collision, you want your vehicle fixed right and your questions answered. Our body shop at Gross Motors of Black River Falls repairs dents, collision damage and paint, and our team will walk you through the estimate, the insurance process and the repair. We work on Chrysler, Dodge, Jeep and Ram vehicles and other makes and models.

We use a waterborne paint system, Cromax Pro, a brand now owned by Axalta, and that this is still the system in use, which replaces most of the solvent in the basecoat with water. Our technicians certifications, such as I-CAR, ASE or Stellantis, and years of experience. We work with which insurance companies, and the choice of repair shop is always yours.

Why Gross Chrysler Dodge Jeep Ram Collision?

• Waterborne paint system
• Technicians trained on collision repair
• Computerized estimates
• Down-draft paint booth
• Laser frame-measuring system
• We repair many makes and models
• Pickup and delivery in the Black River Falls area*
• Courtesy vehicles while your vehicle is in our shop*
• We work with insurance companies
• Limited guarantee on repairs*

*Terms and conditions may apply. Contact the dealer for details.

What to do after a collision

1. Check for injuries and call 911 if anyone is hurt or the road is blocked.
2. Move to a safe place if you can, and turn on your hazard lights.
3. Exchange information with the other driver, and take photos of the damage and the scene.
4. Report the crash if required. Wisconsin requires a crash report when there is an injury or $1,000 or more in damage. Check with WisDOT for how to report.
5. Call your insurance company to start a claim.
6. Choose your repair shop and ask for an estimate. Schedule online or call us at 715-284-5425, and we'll help you with the next steps.

Working with your insurance company

Your insurance company may recommend a repair shop, but the choice is yours. Wisconsin law says an insurer can't require you to use a particular repair facility. Tell your insurer that you'd like to have your vehicle repaired at Gross Motors of Black River Falls.

We'll prepare an estimate, communicate with your insurance company about the repairs, and keep you updated. If we find more damage once the vehicle is apart, we'll let you know before we continue.

What happens during a repair

1. Estimate. We inspect the damage and prepare a written estimate.
2. Approval. We work with you and your insurance company to approve the repair plan.
3. Parts and repair. We order parts and repair the structure and body panels.
4. Paint. We prepare, paint and bake the finish.
5. Quality check and delivery. We check the work, reassemble the vehicle, and let you know when it's ready.

Frequently asked questions

Do I have to use the body shop my insurance company recommends?

No. Wisconsin law says your insurance company can't require you to use a particular repair facility. You can choose where to have your vehicle repaired.

Do you provide free estimates?

Schedule online or call 715-284-5425, and we'll look at the damage and give you an estimate.

Will I get a courtesy vehicle while my vehicle is in the shop?

We offer courtesy vehicles. Availability and terms apply, so ask us when you schedule.

Do you repair vehicles that aren't Chrysler, Dodge, Jeep or Ram?

Tell us what you drive when you schedule, and we'll let you know.

What is waterborne paint?

A waterborne paint system uses water, in place of most of the solvent, in the basecoat. It is designed to match the original factory color and finish.

General information only, not legal advice. For questions about your claim or your rights, contact your insurance company or the Wisconsin Office of the Commissioner of Insurance.